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NIKE – THE FORCE IS FEMALE
Demande client : The iconic Air Force 1 is a symbol of hustle, hard work, and success. As more and more women adopted this style and made it their own, the phrase The Force Is Female was born. The Force Is Female became a rally cry for women around the world to acknowledge each other’s hustle and lift one another up to elevate entire communities.
The Force Is Female is a symbol of the collective hustle toward progress – a movement that can change the world. With this in mind, Nike is looking to harness the power of the creative collective to show the world what The Force Is Female means.